PAID SOCIAL MEDIA ADVERTISING

Our base level of engagement is typically $3K-$8K monthly.

Using your brand’s voice and creative assets, we craft ads we feel will make the most impact on your paid social results.  Before going live, you’ll have a chance to review all ads to you to ensure you’re comfortable that the messaging accurately represents your brand.

Audience targeting opportunities in social media advertising are enormous.  At the outset, we compile a list of 5-15 “Tier 1” audiences to test right away, such as demographic, interest, and lookalike audiences.  We monitor performance throughout the process, and adjust as needed based on performance and budgets. We report on audience performance when there are notable winners and losers, and keep you in the loop on pertinent targeting decisions.

The range of returns you can expect from paid social advertising are extremely dependent upon on your business, niche, product mix, pricing, competition, among other factors.

With remarketing campaigns, you should expect the same or better return from social media as you see on remarketing through other channels.

For prospecting campaigns evaluated on a “last touch” attribution model, you can usually expect to at least break even.

Due to attribution challenges at the early stages of the buying cycle, branding and awareness campaign performance is typically measured against leading indicators surrounding brand engagement rather than last-touch profitability.

We are readily available for call or email during normal business hours. We typically have an in-depth call with our clients monthly, though some opt for two shorter bi-weekly calls per month.

You may optionally engage our conversion-focused graphic design team to create fresh, engaging images to attract your target buyers. Our monthly Creative Design Packs include campaign-ready images and revision options coordinated with agreed-upon campaign priorities.