About Us

Actually, It’s About YOU.

AS A SEAMLESS EXTENSION OF YOUR TEAM, WE PROVIDE MEASURABLE, MULTI-CHANNEL ECOMMERCE STRATEGY TO HELP YOU GROW YOUR BUSINESS.

At ROI Revolution, we don’t have a “set it and forget it” approach to account management. We customize your experience based on your needs. If you like to dive deep in the data we’ll be right beside you every step of the way. If you like to sit back and watch us work, our team will proactively take the reins.

Achieving incredible results means working with you and listening to your concerns. We pay attention to every business detail and will take the time to understand your specific business needs and the characteristics that make you unique.

Smiling faces and quality conversations while visiting our clients and hosting Strategy Days at our headquarters in Raleigh.

We’ll lead you in directions you haven’t even thought of to optimize your campaigns and better serve your customers. Our effort is focused on going above and beyond to make your job easier and make you look good.

Whether you’re looking for help with paid search, social media, marketplaces, SEO, conversion rate optimization, or product feeds, your dedicated ROI team will tackle your campaigns head on and deliver results based on your goals.

Our expertise and digital suite of proprietary tools allows us to breathe life back into stagnant accounts. ROI Revolution turns complicated tasks and data into outcomes that can help you grow your business. We make good performance “great” with fresh, creative approaches, constant communication, and trackable, data-driven analytics.

ROI has been a fantastic and valued partner for Silver Jeans and Jag Jeans. They take the time to understand our goals and objectives, and work with us on the plan to get there. Most important of all, they follow through on those plans, keeping us updated and informed of the whole process. The team is hard- working, transparent, and quite frankly a pleasure to work with.

Mike Girardin

Director of Ecommerce

Silver Jeans

***HIDDEN

Providing Fanatical Service is our #1 Priority

  • We work to deeply understand your business and objectives.
  • We respond to your emails, questions, and ideas very quickly.
  • Your ROI team is always just a phone call away.
  • We proactively provide the reporting you need, when you need it.

Complete
Transparency

  • We’re always honest with you, reporting all of the results – good and bad.
  • We’re very open with what we’re working on and what is coming up next.
  • We keep you in the loop with weekly reporting and bi-weekly calls.

Hiring Only
the Best

  • We only hire team players who get things done.
  • We have a rigorous interview process.
  • Strong analytical and communication skills are needed to join our team.
  • We have a passion for what we do.

Working
Smarter

  • We developed an arsenal of custom tools to increase efficiency.
  • We research all current industry topics to stay ahead of the curve.
  • We regularly collaborate and share ideas and breakthroughs with you.

Testing &
Optimizing

  • We’re always trying new tools and features to grow your business.
  • We’re proactive about testing your ads, bids, keyword ideas and more.
  • We take calculated risks.
  • We make decisions based on data, not a hunch or a guess.

How we serve YOU. We provide fanatical service by:

Becoming Experts at Your Business

We focus on understanding your specific industry and products. Our knowledgeable experts hone in on your operation and target audience to grow your brand and increase your profits. Think of us as an extension of your team.

Maintaining Proactive Communication

We’re people-focused and responsive to your company goals and objectives. We will customize a communication plan that is clearly defined by the unique needs and opportunities your business requires to be successful.

Solving Problems Creatively

We are forward-thinking and creative. Our knowledgeable team of experts paints a vision of the future, conceptualizes innovative ideas, and marries them with results-driven strategies to secure your competitive advantage.

Working
Smarter for
Optimization

We implement data-driven strategies, audience segmentation, and ongoing testing and optimization. Our iterative approach marries data with innovative technology to efficiently improve ecommerce performance.

How we serve YOU. We provide fanatical service by:

Becoming Experts at Your Business

We focus on understanding your specific industry and products. Our knowledgeable experts hone in on your operation and target audience to grow your brand and increase your profits. Think of us as an extension of your team.

Maintaining Proactive Communication

We’re people-focused and responsive to your company goals and objectives. We will customize a communication plan that is clearly defined by the unique needs and opportunities your business requires to be successful.

Solving Problems Creatively

We are forward-thinking and creative. Our knowledgeable team of experts paints a vision of the future, conceptualizes innovative ideas, and marries them with results-driven strategies to secure your competitive advantage.

Working Smarter for Optimization

We implement data-driven strategies, audience segmentation, and ongoing testing and optimization. Our iterative approach marries data with innovative technology to efficiently improve ecommerce performance.

Our commitment to your success isn’t superficial. You deserve an organization that’s dedicated to delivering remarkable results from your digital marketing investments. That’s exactly what ROI Revolution will do for you.

We’re not just a digital marketing agency, we’re an extension of your team.

Leadership

Timothy Seward

Founder and CEO

Timothy leads ROI Revolution in its mission to drive growth for brands, retailers, and ecommerce merchants with its results-driven digital marketing technology and services. Timothy founded the agency in June of 2002. With his extensive marketing and retail background, he has spoken at industry ecommerce and retail events including IRCE, is a frequent guest lecturer at North Carolina State University’s College of Management, and has contributed to key industry publications including Internet Retailer.

Timothy is a Summa Cum Laude graduate of Florida Gulf Coast University with a bachelor’s degree in Computer Science.

Petra Weiss O'Brien

Chief Operations Officer

Petra joined ROI Revolution in 2016 as the VP of Operations and has now taken the position of COO. In her role, she oversees the organization’s day-to-day operations across all departments.

Prior to this role, she worked at Google, managing partnerships with key advertising agencies, including ROI Revolution.

Petra graduated Magna Cum Laude from Brown University, with a bachelor’s degree in Economics. She graduated as an Arjay Miller Scholar from the Stanford Graduate School of Business. She also received a master’s degree in Education from Stanford University.

Mark Digman

Director, Client Services

Mark leads the Client Services team at ROI Revolution.  With a passion for helping clients grow their online business, he oversees hundreds of millions of dollars in digital marketing spend across the ROI client base every year.  Mark has spent more than 20 years in key marketing positions for public and private technology companies including SciQuest and SAS Institute.

Mark has a bachelor’s degree with a dual major in industrial management and economics from Carnegie-Mellon University.

Denis Coombes

Director, Sales

Denis leads the Sales team at ROI Revolution. He is responsible for ensuring that our new clients are a great fit for what we do best i.e. helping them to grow profitably by leveraging our expertise in ecommerce digital marketing. He has been running online marketing campaigns for various clients all over the world since 2004 and originally hails from South Africa.

He has a bachelor’s degree in Business Management & Communications, and a master’s degree in Marketing, both from the University of Johannesburg.

Jeremy Aube

Director, Engineering

Jeremy leads the organization’s engineering initiatives including internal software development, client website analytics, and technology-driven process improvement. Jeremy has spent 9 years in various technical positions for ROI Revolution.

He has a bachelor’s degree in mathematics from Lee University and a master’s degree in computer science from NC State University.

Barbara Green

Director, HR

Barbara leads efforts to attract, hire, and retain top talent to support ROI’s rapid growth and deliver remarkable results to our clients. She also heads HR initiatives including employee engagement and leadership training. Barbara has spent more than 11 years working in the HR field; she is motivated by the fulfillment that comes from helping job candidates find their perfect role and then watching them build long-lasting careers at ROI.

She has a bachelor’s degree in Business Administration from North Carolina State University and is currently pursuing a master’s degree in Human Resources Development from Western Carolina University.

Lori Collins

Controller

Lori has served as ROI Revolution’s Controller since 2004. In this role she has overall responsibility for the accounting and financial functions of the company. She has worked in accounting and finance for more than 25 years. Prior to joining ROI Revolution, she worked in both the public and private accounting sectors. She began her career working as a CPA at Deloitte and Touche and has held various controller positions in both large and small organizations including Time Inc. and Miller Sports Group, LLC

Lori has a bachelor’s degree in accounting from St. John’s University and holds her master’s degree in education from Long Island University.

Tyler Leonard

IT Manager

Tyler has spent more than 14 years in Information Technology (IT), with the last 5 years at ROI Revolution.

He is responsible for overseeing the IT department, as well as the IT infrastructure across the company in both our Raleigh, NC and Orlando, FL offices. Tyler also ensures that all employee workstations, servers, and all other network equipment function both efficiently and reliably.

Timothy Seward

Founder and CEO

Petra Weiss O'Brien

Chief Operations Officer

Mark Digman

Director, Client Services

Denis Coombes

Director, Sales

Jeremy Aube

Director, Engineering

Barbara Green

Director, HR

Lori Collins

Controller

Tyler Leonard

IT Manager

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