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The Main Differences Between Urchin 6 and Google Analytics

Major Differences

• Urchin 6 can be installed and maintained on your own servers. Google Analytics data is all processed on Google's servers.

• Urchin 6 can be used within firewall-protected intranets while Google Analytics cannot.

• Urchin 6 can process and reprocess logfiles, including historical logfiles, while Google Analytics cannot.

• Urchin 6 can report on robot/spider activity and server errors/status codes, while Google Analytics cannot.

• Urchin 6 can report on visitor paths, while Google Analytics cannot.

• Urchin 6 allows for custom reports, while Google Analytics does not.

• Urchin 6 is sold and supported exclusively through Urchin authorized resellers and consultants, like ROI Revolution.

Want to learn more about Urchin 6? Join our free webinar and/or download a free 30 day trial.

• • •

• Google Analytics can collect data through tags, while Urchin 6 cannot.

• Google Analytics can tightly integrate with AdWords automatically, while Urchin 6 must be manually integrated.

• Google Analytics is free, while Urchin 6 is not.

• Google Analytics can track internal site search and event tracking (beta) while Urchin 6 cannot.

• Currently Google Analytics is available in many more languages than Urchin (25 to 12), however Urchin is updating continuously to broaden their language offering.

Want to learn more about Google Analytics? Try our free 7-day mini-course and/or join ROI's free webinar.

• • •

• Both Urchin 6 and Google Analytics can report on paid search campaigns, ecommerce/conversion reporting and geotargeting.

Click here to learn about using BOTH Urchin and Google Analytics together.

Back to Urchin 6 FAQs

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