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google analytics training

We Helped One Client Close $132,000 in Sales with a
$4,000 AdWords Budget In Just 30 Days...

 

Now, We’d like to Show You How to Use the Same
Principles to Boost YOUR PPC Advertising into OVERDRIVE!

 

Pacific Northwest Software provides custom development services. They have done work for companies like Microsoft, the United States Postal Service, and Credit Suisse.

They really needed their PPC advertising to bring them more high-quality leads to fill their sales funnel.

Once we helped them to correct 4 common problems that we see our clients struggle with all the time, they received a contract worth $26,000 from just $743 of adspend in the first 7 days.

In the first month, they closed $132,000-worth of sales from $4,000 AdWords budget. That’s a return on investment of 3,200%!



From the Desk of Timothy Seward,
CEO of ROI Revolution

ROI Revolution has helped 361 clients correctly implement Google Analytics, 482 people have attended our Google Analytics Training Series, and we actively manage the PPC campaigns for 67 companies.

Because we’ve helped so many people in so many different industries we’ve seen the common problems that people experience.

We Know Exactly What Is Preventing You From
Boosting Your PPC Advertising Into Overdrive

1.) PPC Advertising can be incredibly time intensive.
PPC Advertising usually becomes a second job for those trying to do it on top of their regular duties.

We’ve had one particular client tell us he had a membership to his local Country Club but hardly ever had the time to go golfing anymore because he spent all his free time on his PPC Advertising. We’ve heard similar stories from many people.

2.) PPC Advertising isn’t bringing in the same results that it used to a few years ago.
Before PPC Advertising became the main-stream advertising option it is today, many people were able to advertise and achieve very satisfying results. Today the competition is much tougher and as a consequence it takes *much* more effort to achieve the same level of results.

If you can relate to either of those problems, then you are in the right place!

The Key To Overcoming These PPC Traps Can Be
Summed Into One ‘Big Idea’

We hear from people every day who heard about Google Analytics from a friend or co-worker and got really excited about it. They ran right out, signed up for a Google Analytics account, and dove right in to the reports.

Sure enough, there is a lot of information in those reports, but what do you DO with all of it?!

That’s normally where people are stuck when they contact us. People are using Google Analytics as a reporting tool because they don’t know what else to do, when the real potential and power is in using Google Analytics as an OPTIMZATION tool.

There is a world of difference between those two. You probably got excited about the idea of using Google Analytics to improve the conversion rate of your PPC advertising, or reducing your wasteful PPC advertising spend. You wanted to make solid, concrete improvements that would make a difference.

When you use Google Analytics as an optimization tool that is all possible! You really CAN improve your conversion rate and reduce your wasteful advertising spend.

We know, because we do it for our clients all the time – and we’d like to show you how to do it, too!

ANYONE Can Learn How To Use These Principles To
Boost Their PPC Advertising Into Overdrive.

The principles we have discovered helping our clients isn’t magic.

It’s a simple, common-sense approach at analyzing your website, your advertising, and your clients. This is an approach anyone can learn, and use. Anyone. Not just huge companies making six figures.

Russell Pool contacted us because his hand-made jewelry chest site was struggling because his sales were highly seasonal – everybody bought jewelry chests as Christmas presents. Last Christmas BEFORE ROI Revolution showed Russell how to apply this principles his December return on investment was 124%. Not bad…

AFTER we showed him how to apply these principles, his next December’s return on investment shot up to 434% - that’s in increase of 250%!

250% Increase In ROI

Don’t Get Sucked Into Internet Fads That Come and Go

There is a new internet fad practically every day that is supposed to help you get the edge over your competitors, but as everybody jumps on the bandwagon these fads fizzle as quickly as they sprang up.

Don’t get caught up in the endless cycle of trying the newest fad or technological trick. The only way to get sustainable improvement is to use tested and proven principles that have stood the test of time.

ROI Revolution has helped 361 clients correctly implement Google Analytics, 482 people have attended our Google Analytics Training Series, and we actively manage the PPC campaigns for 67 companies. After helping all of these people we’ve seen what works and honed it down to the main principles.

Using these tested principles works each and every time, and it’s just like pouring rocket fuel into the engine of your business!

Don’t Take Our Word For It – Hear What Others
Have To Say About The Program:

"The Analytics training provided by ROI Revolution is extremely beneficial.

The question and answer session in particular is worthwhile as it deals with actual problems that users face.

The level of supporting material in terms of workbooks, audio and online presentations will also provide a great reference point once the modules are complete."

Aisling Blake, www.interactivereturn.com


"I enjoyed the course and found it useful.

The pace of the delivery is comfortable to follow and the level of difficulty is both very clear to a novice and sufficiently detailed to be of use to a technically capable person.

The specific examples of the sort of mistakes you've witnessed (countless times, no doubt) are especially useful, and will help us get more value from any work we might do together in future."

John Bower, Human Potential


"Before attending ROI’s training, my knowledge of Google Analytics was just enough to “get by”.

I would stumble through reports and knew how to identify some valuable data, but for the most part, was overwhelmed and confused about how to get the most out of it.

The down-to-earth, super nice, staff did a great job taking us through and teaching us exactly how to use the reports to make decisions about our websites. (After all, pretty reports don’t matter unless you *do* something with the information!)

Now, I’m able to confidently use Google Analytics and pass the expertise along to my own clients."

Costas Peppas, Digital Charis

What sets ROI Revolution apart is that we want to teach you how to build your business correctly instead of just making a quick buck.

This is NOT one of those situations where we hype up a $39 e-book and then ride off into the sunset with your money, leaving you with nothing but a useless e-book taking up memory on your computer.

The principles we teach will help to produce a website and an advertising strategy that will produce solid profits for years into the future, practically on autopilot IF…

You Have A Phase 4 Google Analytics Account And Know How To
Use It To Determine What You Need To Do Next To
Increase Your PPC Conversion Rate

There are 61 total reports in Google Analytics, and out of those 61 reports there are 4 or 5 reports that when your Google Analytics account is properly customized that you can spend 20 minutes every day on those key reports and instantly know what you need to do next in order to increase your PPC conversion rate.

The key is to be able to identify what those 4 or 5 reports are for you, and to get your Google Analytics account properly customized.

You could spend all day looking through all of the different reports in Google Analytics (there is an overwhelming number of charts and graphs in there!) and it’s not necessarily going to get you any closer to the goals that you have.

But if you are looking at the RIGHT reports and you understand the way to look at them and what to DO with them, you can get more done in 20 minutes than most people get done in 3 months using Google Analytics.

But in order to be able to do that, you need a fully customized Google Analytics account that you can use as an OPTIZATION tool, not just as a reporting tool.

What Type of Google Analytics Account Do You Have?

Phase 1: You Just Have The Tracking Code On The Website Pages
If your Google Analytics account is what we consider to be ‘Phase 1’, then your account is just set up for reporting and not as an optimization tool. At this phase, Google Analytics is not customized at all. You just have the tracking code on the website pages. Don’t worry – this is where everybody starts.

Phase 2: You Have The Tracking Code, Plus A Goal And/Or A Filter Set Up
If your Google Analytics account is what we consider to be ‘Phase 2’, this is the phase where your account is somewhat optimized. You have at least 1 goal set up and you have at least 1 filter set up.

Phase 3: You Have Goals With Sales Funnels, Multiple Filters, And Manual Tagging
If your Google Analytics account is what we consider to be ‘Phase 3’, this is the phase where your account is highly customized. You probably have more than 1 goal with goal funnels set up, you have multiple filters set up, and your offline and online marketing is being tracked through manual tagging.

Phase 4: You Have Complete Revenue Reporting Set Up
If your Google Analytics account is what we consider to be ‘Phase 4’, this is the phase where your account is completely optimized. Good job! You have complete revenue reporting set up, and you have goals with sales funnels, multiple filters, and manual tagging all in place.

When We Survey People, Here Is How The Average
Google Analytics Account Status Breaks Down:

PHASE 0: No Google Analytics............................................8%
PHASE 1: Just have tracking code.......................................38%
PHASE 2: Have a few goals / filters.....................................39%
PHASE 3: Have goals, filters, & manually tagged marketing.........10%
PHASE 4: Have complete revenue reporting...........................5%

The only way to get ahead of the competition is to stop GUESSING, and start TESTING.

When you have a Phase 4 Google Analytics account, you know exactly which campaigns are making you money, which campaigns are losing you money, and you can drill down into adgroups and see exactly which keyword phases are working and which ones aren’t.

This isn’t magic. We don’t talk in generalities to our insiders. We lay out all the step-by-step details you need to get an incredibly fine-tuned Google Analytics and PPC Advertising campaign to explode your conversion rates into overdrive!

The edge the ROI Revolution system will give is almost unfair, but we won’t breathe a word if you don’t.

Bring the Winning ROI Revolution Strategies to Your Business

A brief overview of what Google Analytics is and how it works.

An introduction to 4 successful web analytics approaches

We'll introduce you to the Google Analytics general interface and several of the reports, such as the dashboard, visitors, traffic, content, and e-commerce.

You'll learn about the many reports designed to give you information about what kinds of visitors are coming to your site, including where they are coming from, how they are getting to your site, and how they interact with your site.

We will discuss how to use funnels and review the reports that tell you if visitors are reaching your goals. ? We will look at reports to determine how your traffic is converting and how you can match products to keywords.

Advice for troubleshooting campaigns, AdWords, common e-commerce problems, and numerous other issues.

How to compare CPC sources for lead generation sites and for e-commerce sites.

Learn how Google Analytics can help you to make the most of your Google AdWords account, plus how to setup and use the AdWords conversion tracker.

Learn how to use Google Analytics for solid improvements to your website and marketing efforts.

We’ll also show you how to figure out what pages visitors are landing on when they get to your site, and why this makes a difference.

Learn intermediate CPC strategies, such as how to target campaigns, set budget control, keyword types, and setup and use the AdWords conversion tracker.

Evaluating your analytics needs, with your business model and website structure in mind

Step-by-step instructions on manual tagging and information on tracking online advertising (including Yahoo!, MSN, banner ads, email campaigns) and offline advertising.

Learn information and strategies designed to help you make more money out of your marketing campaigns with AdWords and through non-AdWords accounts.

Here’s Exactly What You Get When
You Team Up with ROI Revolution to
Kick Your PPC Advertising into Overdrive


Live 6 Weeks Training Series

The first 3 sessions focus on how to use Google Analytics in your daily activities to improve your PPC and website performance. These are accessible for beginners, but provide valuable advanced technical information to satisfy most technical people. The last 3 sessions focus on how to set up Google Analytics correctly and with confidence.

VALUE = $797


On-Demand Online Course Recordings

If you are ready to get started right away and want to learn about Google Analytics at your OWN pace, then you’ll love the Online Course Recordings!

The Online Course Recordings are available on-demand, so once you sign up for the Google Analytics Training Course you can start as soon as you are ready.

Just select the session you’d like to watch, and the recording interface will launch

VALUE = $694


Two Packed Workbooks

Workbook A is 172 pages, and workbook B is 138 pages – these workbooks are packed with step-by-step instructions, tips, and help for special situations like sites that use PayPal, Yahoo! Stores, and more.

When you sign up for the Google Analytics Training Course, you get a Quick Start Reference Guide that shows you exactly where you can jump to in the training depending on what phase you are at with your Google Analytics account.

No matter what phase your Google Analytics account is at, you’ll know exactly where to start.

VALUE = $247


MP3 File of Each Week's Entire Session

The MP3 files are a feature we are making available due to overwhelming demand! We include the MP3 files of each session plus the Q&A from the end of each session. This way if you have to leave the call, you won’t miss the Q&A!

It also means that as soon as you purchase the training package, you’ll get access to the recordings and can get started right away.

VALUE = $197


10 Hour Support Plan

The Deluxe Google Analytics Training Course comes with a 10 Hour Support Plan. With the Support Plan, you can get any questions you have answered 1-on-1 with a technician.

Also, if you run into any problems with your implementation during the training, a technician will be able to provide expert help for your specific situation.

VALUE = $1,250


BONUS! Live Google Website Optimizer Training & Workbook!

When you sign up for the Deluxe Training Course with 10 Hour of Support, we’re pleased to offer the bonus of Google Website Optimizer Training and Workbook!

The Google Website Optimizer Training goes over how to test different versions of your website and landing pages so you can increase your conversion rate.

This bonus meshes really well with the Google Analytics Training Course because Google Analytics provides the “what”, but not always the “how”.

Google Analytics can tell you WHAT is not performing at its best and WHAT needs to be improved. But then it’s up to you to figure out HOW to improve it.

That’s where the Google Website Optimizer tool comes in – it gives you a fast and easy method for testing and implementing all those great improvements.

VALUE = $255


BONUS! Early Bird Special

We are pleased to offer an Early Bird Discount for those who sign up before July 9th at Midnight - $100 Discount from any Training Course Package!

VALUE = $100


Risk-Free Guarantee

Many people who take the training course find that is pays for itself many times over in the improvements you are able to make.

We are pleased to GUARANTEE that the Google Analytics Training Series will help you to make solid, measurable improvements to your website within 365 days after completing the course or we will refund your entire fee!


What Phase Google Analytics Account Do You WANT To Have?

Pole-Vault Ahead With the Google Analytics Training Course!
46.43% Of People Who Attend The Google Analytics Training Course Improve By 2 Or More Phases.

Complete Instruction

Let’s Sum Up…

-> Live 6 Weeks Training Series, VALUE = $797

-> On-Demand Online Course Recordings so you can get started right away, VALUE = $694

-> Two Packed Workbooks so no matter what phase your Google Analytics account is at, you’ll know exactly where to start, VALUE = $247

-> MP3 File of Each Week's Entire Session so you won’t miss the Q&A, VALUE = $197

-> 10 Hour Support Plan so if you run into any problems with your implementation during the training, a technician will be able to provide expert help for your specific situation, VALUE = $1,250

-> BONUS! Live Google Website Optimizer Training & Workbook! This bonus meshes really well with the Google Analytics Training Course because Google Analytics can tell you WHAT is not performing at its best and WHAT needs to be improved. Then the Google Website Optimizer tool gives you a fast and easy method for testing and implementing all those great improvements. VALUE = $255

-> BONUS! Early Bird Special for those who buy before July 9th at Midnight, VALUE = $100


This training package is valued at $3,540 and it can be yours RIGHT NOW – for only $1,797… you get this training package for nearly HALF PRICE.


If You’re Serious About Boosting Your PPC Advertising into OVERDRIVE, Then ROI Revolution Is Your Secret Weapon!

 

Act Quickly Before the Early
Bird Special is Over!

Start Learning Right Away!

Gold Google Analytics Training Course with 10 Hours of Support ($1,797)
Normally $1,897, But With $100 Early Bird Discount It Is $1,797

Includes everything listed. This is the complete package that will totally transform your PPC Advertising! Includes 10 Hours of Support with a certified Google Analytics Technician.


Silver Google Analytics Training Course with 3 Hours of Support ($997)
Normally $1,097, But With $100 Early Bird Discount It Is $997

Includes everything listed. This is the complete package that will totally transform your PPC Advertising! Includes 3 Hours of Support with a certified Google Analytics Technician.


Bronze Google Analytics Training Course ($597)
Normally $697, But With $100 Early Bird Discount It Is $597

This package includes the Live Training, Online Course Recordings, and MP3 Audio Files for sessions 1 – 4 which focus on how to use Google Analytics PLUS sessions 5 – 6 which focus on how to configure Google Analytics. This package also includes both the 289-Page Workbook A as well as the 145-Page Workbook B.

This package does NOT include any Support, the Live Google Website Optimizer Training or the Google Website Optimizer Workbook.


Basic Google Analytics Training Course ($397)
We provide the best possible pricing on the Basic Training Course package

This package includes the Live Training, Online Course Recordings, and MP3 Audio Files for sessions 1 – 4 which focus on how to use Google Analytics and 289-Page Workbook A.

This package does NOT include the Live Training, Online Course Recordings, and MP3 Audio Files for sessions 5 – 6 which focus on how to configure Google Analytics, the 145-Page Workbook B, any Support, the Live Google Website Optimizer Training or the Google Website Optimizer Workbook.



Our Risk-Free, 1-Year Guarantee

Many people who take the training course find that is pays for itself many times over in the improvements you are able to make.

We are pleased to GUARANTEE that the Google Analytics Training Series will help you to make solid, measurable improvements to your website within 365 days after completing the course or we will refund your entire fee!


"Just wanted to let you know that we thought the first webinar module was great and very helpful.

The live Q & A and the live chat were great for questions and the workbooks are extremely excellent!

Couple this with on-demand recordings of the module and mp3's and we couldn't be happier at the moment. You guys have done a terrific job!"

Jesse DaCosta, High Rankings


"I thought this seminar was fantastic! Professional, clear and concise.

Thanks for putting on such clear, straight-forward content and the workbooks to go along as well.

The best part I took away from the seminar was just getting analytics set up right in the first place. I have one account with 4 websites and 4 profiles.

I was able to go in and check them and make sure they were set up correctly and stop internal traffic hits and start to set up goals. Thanks again! "

Denise Pellow, Protect Your Kids Online


"I found the training session yesterday VERY informative and helpful. In fact, it is so informative that I will be going over certain aspects of it again in the recording because it was a little too technical for me to absorb on the first pass.

When it comes to learning something totally new, I tend to learn more in very structured courses. I can't imagine learning how to properly run Google Analytics without a course like this, so thank you!

I look forward to using the workbooks soon, and of course, getting answers to my questions in the Q&A time. The section where you talked about setting proper goals and filters will be very useful to me once I confirm that my setup codes are accurate. I look forward to the next webinar. "

David Graveline, audioMIDI.com


"I have been so very impressed and thankful for the ROI Revolution GA Training Series. Each presenter's attention to detail during the sessions and personalized approach during the Q&A has been outstanding!

Your level of expertise is top-notch! I would recommend this to any marketer who needs to understand how to use GA as well as how to measure and implement testing for multi-channel campaigns.

ROI has demonstrated excellent training in disseminating information. My minor is in Instructional Technology, and if I were still in this field and teaching, I would use you as a case study for demonstration of best practices for your methodology.

Thanks again to the whole team! "

- Dana Lookadoo, Pixel Position


     
     
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