Google’s Mobile Ad Changes: What It Means to You

A Conversation with Google

Presented By:

Eoin Banahan


Danielle Teibel

ROI Revolution

With almost 60% of search traffic now coming from so-called “secondary” devices, retailers can no longer afford to snooze the mobile alarm.

Mobile has evolved beyond a mere add-on strategy.

With deep analysis based on $300MM in ecommerce ad spend, Danielle Teibel and Google’s Eoin Banahan will laser in on need-to-know trends and tools to succeed in a mobile-first world.

Join them at 2pm Eastern on October 20th to learn:

  • Why the current stagnant performance of desktop traffic reveals an even shakier future.
  • What impact you can expect from Google’s updated mobile search ad layout.
  • Google’s latest ad innovations, and the tricks to leveraging them for your business.
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