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pay-per-click advertising

Google AdWords User Training


Count Down To Next Google AdWords User Training Course:

Space Is Limited, So Sign Up Today!


Pay-Per-Click Advertising has many names. It is sometimes abbreviated to PPC, or even CPC, which stands for Cost-Per-Click. Google searches result in two types of traffic, organic and paid. The paid ‘sponsored links’ that show up for certain search queries are managed through Google AdWords.

Wouldn't you like to learn how to optimize your AdWords account to get the most for your money? During the Google AdWords Training Series we'll show you insider tricks and tips we've learned helping dozens of clients in multiple industries.


Included In Your Course...

WORKBOOK: Your workbook is full of step-by-step instructions, tips, and help for special situations. Also included in your workbook is a glossary of commonly used terms.


Q&A: You can ask the technicians your specific questions during the training!


COST: $249

Save Your Seat Today for the Online Training Series!


LIMIT:

There is a registration limit of 100 companies.


How to tell if the AdWords User Training is for you:
• You are considering using Google AdWords and need an introduction.
• You are new to an established Google AdWords account and want additional training.

Training Content:

Module #1
•Introduction to AdWords
      o What is Pay-Per-Click
      o Benefits
      o Features
•Google Network
      o Search Network
      o Content Network
•Basic Terminology
      o Proper Account Structure
      o Example of a properly set up account
•AdWords Interface
•Question and Answer

Module #2
How to Set Up an AdWords Account
•Edit Campaign Settings
•Creating a Campaign
      o Language and Location Targeting
      o Keyword Research and creating keyword lists
      o Match types


•Setting a Budget
      o Budget control
      o Setting bids
      o Billing
•Creating Ad Text
      o Ad Writing Workshop
•Question and Answer

Module #3
Reports
      o Creating and using reports
•Optimization
      o Optimize to Increase conversions
      o Optimize to Increase Traffic
      o Editing Bids
      o Optimize to increase quality score
      o Optimize for the Google Network
•Tracking Ad Performance
      o Conversion Tracking
      o Google Analytics
•Final Q&A

If you don't see a topic you want to learn about, Contact Us and let us know what you want to learn about.


Who teaches these courses?

Timothy Seward is founder and CEO of ROI Revolution. Timothy's firm is a charter consulting partner with both Google Analytics and Google Website Optimizer as well as a Google AdWords Qualified Advertising Company.

Timothy has a bachelor’s degree in Computer Science from Florida Gulf Coast University. His company serves large and small Google advertisers throughout the United States and Canada and is based in Raleigh, NC. Timothy will be presenting the live online trainings.



Mike O'Rourke is a PPC Account Manager at ROI Revolution.

Mike joined the company in January of 2008 after graduating with a B.A. in Communication Media Studies from North Carolina State University in Raleigh, North Carolina in 2007. Mike will be co-hosting the live online trainings with Timothy.



Schedule:

Live Classroom Training:
Date: To Be Determined.

Live Online Training:
January Course:
Tuesday, Jan. 20, 2009 at 1:30pm ET - Module #1
Thursday, Jan. 22, 2009 at 1:30pm ET - Module #2
Tuesday, Jan. 27, 2009 at 1:30pm ET - Module #3

Live online trainings are scheduled at 1:30pm EST. Live Classroom Trainings take place all over the country on three dates per year where we cover all three modules in one intensely valuable day. The online trainings are conducted over the internet and phone for your convenience.

ROI Revolution is a Google Adwords Certified Company. The requirements for becoming certified include employing at least two Qualified Individuals and also having built and maintained the minimum 90-day required total client spend ($100,000 for US companies) for the company's My Client Center account.

Duration: Each training session lasts approximately 60-75 minutes, plus 30 minutes of Q&A at the end of each live training session for a total of 90-105 minutes.
Where: Online training is conducted online and over the phone for your convenience

Step 1.) Save Your Seat For Your Chosen Training Course

Once you complete Step 1 of saving your seat by filling out the form below, you can securely pay the $249 during Step 2. The information required on the form below will be kept confidential and is necessary to prepare your seat in the training. Once the payment is received, we'll be in touch within 1 business day with the details of your training!


THIS COURSE WILL NOT BE AVAILABLE UNTIL JANUARY.


*First Name

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*Email

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*Company

*Job Title

*Address 1

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IMPORTANT: Please Choose Which Training
You Would Like To Register For:

*Preferred Training Course


Each course costs $249.

Once you complete Step 1 of saving your seat by submitting the form, you can securely pay the $249 during Step 2.


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After clicking submit you will be able to purchase the training of your choice.

Questions? Contact us about your training queries!

     
     
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