February 3, 2010

Join fellow Google Analytics peers in learning how to use and implement Analytics this spring in Atlanta, Georgia, April 14-15.

Wednesday, April 14th, the Introduction & User Training day is designed for the beginner in Google Analytics and is primarily for non-technical users such as marketers and analysts. It is designed to give a broad and solid introduction to the reporting features of Google Analytics. A large part of the day focuses on the reports available and how to use them. The intent is to present reports, explain what they mean and how they might be used with a site. While covering the reports, the various tools (the calendar, different chart views, tabs, etc.) are explained in context.

Thursday, April 15th, the Advanced Technical Implementation day is primarily for the technical user who installs and configures Google Analytics. Familiarity with JavaScript, HTML, and cookie management is assumed.

Location: Courtyard Atlanta Vinings, 2857 Paces Ferry Road SE, Atlanta, GA 30339

Cost: $499 each day or $898 for both days (a savings of $100 for attending both days!). For attending a session you'll receive a $50 AdWords credit (so you'd receive $100 in AdWords credit for attending both sessions; limit 2 per company).

Agenda: Instruction begins each day at 9am (with registration at 8:45am to get your training materials, the seat of your choice and coffee!) and goes until 5pm with a one hour break at noon for lunch on your own. Both sessions feature multiple question and answer sessions. These seminars are officially sponsored by Google, so you can trust that you are receiving the most accurate and up-to-date information on the best practices for Google Analytics.

See what previous attendees had to say about the in-person seminars:

-- Annie Cushing

"After the seminar I feel much more confident about using other features of Google Analytics that I bypassed previously." -- Kathryn Graber

"I learned more than expected or intended. The travel, the money, the time, the fun... it was more than worthwhile!" --David Wentworth

"The seminars were professionally designed adn executed. Two of the best I have attended in years." -- D. Moore

"Seminar was worth 20x investment just in time saved on what I learned." -- Bob Johnson

"If you want to really know what's possible in Google Analytics - and how to implement it - you need this course." -- J. Withers

"Great instructors who were friendly and knowledgeable. Worth traveling from the UK." -- Adele Wiseman

"These guys clearly know what they're talking about. Google Analytics can be very pretty to look at, but extremely overwhelming and confusing. Shawn did a great job of breaking it down, showing us what we should pay attention to and simplifying it as much as possible." -- Gabe Silverman

"Google Analytics is so new to me. Prior to coming to the seminar someone else at my company dealt with GA, so I had only briefly seen and heard about it. I only attended one day (Introduction & User training) and it was great. I have to say I walked away with a gang of knowledge, and before i had the chance to ask a good 90% of my questions they were answered. If I didn't have a very basic and minimal background of computer software I might have been lost. GA has a ton of components and I realized its going to take some playing around with the program to ensure that our company is using it to the best of our capacity. GA is a new territory for me, and I'm excited about implementing it." -- Alicia Swift

Learn more about the topics covered and register for the Atlanta Google Analytics Seminars.

Cancellation Guarantee: You can register now, and even if you have to cancel, we will refund your money in full until 8 days before the event. After that, you can transfer your registration to someone else, if you need to.

Interested in learning more about Google Analytics?
Attend our LIVE Google Analytics Seminars for Success training in Atlanta, GA Wednesday, April 14th, 2010 and Thursday, April 15th, 2010 or get the latest tips and tricks sent to you via our free, twice-monthly Google Analytics newsletter.

Posted by Kathy Scott, Product Marketing Manager at 10:01 AM

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