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New GA Feature: Annotations

December 8, 2009

annotations.gifKeeping up with the changes on your site can be nearly impossible. Equally challenging is keeping up with those changes in your Google Analytics reports. Yesterday Google announced a new feature called Annotations to help you remember what happened on your site, who did it, and when it happened.




Any user with Google Analytics access can write comments on the over-time graph to indicate any notes they have for that particular event. This will save a lot of time for companies where the tasks are distributed between numerous people, which means you the analyst will no longer have to spend hours figuring out why all your data has changed. Just view the annotations to see if any major updates or changes were made!

In addition to this new feature, Google also released the ability to use the Custom Variables in Advanced Segments and Custom Reports, and the new Tracking Code Setup Wizard. To view more information about these you can visit the Google Analytics blog.

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Here at ROI Revolution, we consider Google Analytics tracking essential for paid search, so it's included in our PPC Campaign Management service.

Comments

Mickey said:

This sounds awesome, but I'm not seeing it in my account. Is it something that is slowly rolling out?

December 9, 2009 1:52 PM

Matt Siesing, PPC Specialist Author Profile Page said:

@Mickey: Yes, Google is currently still rolling this feature out, but it should be available in all accounts within the next week.

December 9, 2009 2:05 PM

Andrius said:

Can't wait for this! It's strange that Google didn't mention that this feature is not available to every account yet. I'm checking and checking and checking :) Hope to see it soon :)

December 10, 2009 3:24 AM

Mickey said:

This sounds awesome, but I'm not seeing it in my account. Is it something that is slowly rolling out?

December 9, 2009 1:52 PM

Matt Siesing, PPC Specialist Author Profile Page said:

@Mickey: Yes, Google is currently still rolling this feature out, but it should be available in all accounts within the next week.

December 9, 2009 2:05 PM

Andrius said:

Can't wait for this! It's strange that Google didn't mention that this feature is not available to every account yet. I'm checking and checking and checking :) Hope to see it soon :)

December 10, 2009 3:24 AM

Mickey said:

This sounds awesome, but I'm not seeing it in my account. Is it something that is slowly rolling out?

December 9, 2009 1:52 PM

Matt Siesing, PPC Specialist Author Profile Page said:

@Mickey: Yes, Google is currently still rolling this feature out, but it should be available in all accounts within the next week.

December 9, 2009 2:05 PM

Andrius said:

Can't wait for this! It's strange that Google didn't mention that this feature is not available to every account yet. I'm checking and checking and checking :) Hope to see it soon :)

December 10, 2009 3:24 AM

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