The ROI Revolution BlogAdvanced Bid Management TacticsMay 5, 2009Search Engine Land just published a new article of mine on AdWords bid management. In the article I put a new spin on tracking conversion values in AdWords. I also touch on the advantage of ad group level bid management. Have a read if you want to learn more about how lifetime customer value can be recorded in AdWords and how to do "portfolio" bid management to make decisions on groups of low-volume keywords. Need more help? Learn more about ROI Revolution's paid search management services. Permalink | Comments ( 0 ) | TrackBacks ( 0 ) Filed under: Online Advertising Posted by Chris Crompton, PPC Specialist at 4:40 PM CommentsPost Your Comments |
|
© 2002-2012 ROI Revolution, Inc. All rights reserved. ROI Revolution is a registered trademark of ROI Revolution, Inc.
