Segmenting by Source/Medium and other stories
Have you ever gone to segment the content detail of a page by source/medium, only to find that you can segment by source or medium, but not both? Well those days of frustration are over, thanks to a GreaseMonkey script I wrote just the other day.
Not only that, but you will also be able to segment by transaction, adgroup, and referral path anytime a segmenting opportunity comes up. Now you can see exactly which transactions are attributed to each source, medium, source/medium, keyword, campaign, new or returning visitors, and more. I'm sure everyone can think of some good uses for this.
To expand your segmenting abilities, first download the latest greasemonkey firefox add-on. Then download my script right here. You should be able to just click and install it if you already have the GreaseMonkey firefox add-on installed.
A couple notes here about the script:
1. If you segment by one of the fields, then try and segment by another field, you may find that your options are once again limited. To fix this, segment by "none" first and then you should get the additional fields back.
2. You can also segment by Product, Product SKU, and Product Category, but this may not work as well as anticipated. If that's the case, you can drill down into a product and segment by source/medium or whatever report you were looking at and see the data from the other direction.
If you've found this tool useful or if you have any suggestions for improvement, please leave a comment. Thanks!
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