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Google Analytics Benchmarking in Beta
March 5, 2008
Today, Google announced new benchmarking functionality within Google Analytics. Combined with a new data-sharing option, this will allow Google Analytics users to compare their site's data against aggregate data from other sites in various industries. These two new features are in beta, but should begin to show up in all Google Analytics accounts throughout the day.
Also briefly mentioned was the unveiling of the Audio Ads integration, with an official blog post to come tomorrow.
For more information, check out the official announcement at the Google Analytics blog, the benchmarking FAQs, and the data-sharing FAQs.
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Posted by Michael Harrison, Analytics and Optimization Specialist at 4:24 PM
Permalink | Comments ( 3 ) | TrackBacks ( 0 )
Filed under: Analytics, Analytics
Tagged as: Latest News, Reports
Comments
@Martijn and Bjorn: Duly noted, and fixed. Thanks for letting me know.
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the image is click able but the page behind or the image is error 404.
March 6, 2008 2:15 AM