The ROI Revolution Blog
Lee Odden Interviews Eric T. Peterson
May 17, 2006
Over at the Online Marketing Blog, Lee Odden has posted an interview with Web Analytics Demystified author Eric T. Peterson. As Odden writes:
"When you think of authorities on web analytics, one person that should be on your list is Eric T. Peterson."
Couldn't have said it better myself. Anyway, great questions from Odden, and, as usual, Peterson's clear, well-informed answers about the field make for enlightening reading.
Read the interview.
Google Analytics for Online Advertisers
Here at ROI Revolution, we consider Google Analytics tracking essential for paid search, so it's included in our PPC Campaign Management service.
Comments
Post Your Comments