About us
Are You Looking For A Search Engine Marketing Firm, But Don’t Know Who To Trust With YOUR Business?
Maybe you don’t have enough time to manage your own account anymore. Or you’ve been burned by another SEM firm. Or maybe your results just aren’t what you think they should be.
We understand. Choosing a search engine marketing firm can be an extremely difficult decision. In many cases, who you choose to guide you in the online marketing world will make or break your business.
That’s why it’s important you hire a company who will take the time to understand your business model and your customers, analyze your website and your competitors, provide full reporting and transparency, pay careful attention to your adspend, provide high-level insight and take detailed action to help grow your business online.
So why should you choose ROI Revolution?
No Robots or Outsourcing Here!
There’s no outsourcing going on over here. There’s no automated software that runs your advertising for you. We’re a real company with real people who are fanatical about online marketing.
We genuinely care about our clients’ businesses and provide personal one-on-one service that’s unrivaled in the industry.
We “get our learn on!” Each employee at ROI Revolution is required to spend at least six hours per month of education time, studying industry blogs, marketing publications, books, and classroom training. We ensure that our passionate employees stay up–to–date on the latest trends in the online marketing world.
ROI Revolution has SEM clients all over the English-speaking world (specifically the USA, Canada, the UK, Australia and Spain) and in dozens of different industries. Because of this, we can see emerging trends months before those who self-manage their accounts, which means we help our clients get a jump on their competition.
We’re Certified Experts in Online Marketing
If there’s a worthwhile certification to be had, we've got it! Everyone likes to collect trophies of their accomplishments, and we’re no different.
Here’s just some of the certifications ROI Revolution holds:
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Google AdWords Qualified Company One of the top 15 in the US, according to a member of Google's agency management team. All PPC account managers (and our CEO) are Google AdWords Qualified Individuals. We've been running Google PPC ads since April, 2002 (just two months after Google launched AdWords pay per click). |
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Google Analytics Certified Partner One of seven charter partners worldwide, beginning at partner program inception in August 2005, we are authorized to provide consulting for Google Analytics. In addition, each PPC account manager has passed the Google Analytics Individual Qualification (IQ) Test. |
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Google Website Optimizer Certified Partner One of five charter partners worldwide, beginning at partner program inception in October 2006, we are authorized by Google to provide consulting for Website Optimizer. |
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Urchin Authorized Consultant company Reseller and consulting partner, beginning at partner program inception in August 2005. |
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Google Analytics Seminar Leader From 2008-2010, we were one of the world's only Authorized Analytics Seminar Leaders for Google's Seminars For Success. We stopped hosting seminars in April 2010 in order to focus our company resources on our core business of search engine marketing. |
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Marketing Experiments Landing Page Optimization Certified Over half of PPC account managers and Analytics specialists are landing page optimization certified. |
Heck, We Even Teach This Stuff!
We know AdWords, Analytics, and Website Optimizer inside and out, and we love sharing that knowledge with our clients and other advertisers. Here’s just some of the ways we provide thought-leadership in the search engine marketing industry:
- We literally wrote the book on AdWords. We’ve developed and teach a beginner’s training course on the basics of AdWords entitled “AdWords Academy”. When we last taught this course live online (November, 2009), we had over 300 'students' attending each session from all over the world.
- We’re one of the world’s only Authorized Seminar Leaders for Google’s Seminars For Success. Google puts their trust in ROI Revolution to teach Google Analytics, and teach it right.
- We host regular informative and engaging webinars on search engine marketing and Google Analytics.
- We post regular blog articles with highly useful information on everything from Analytics troubleshooting to AdWords optimization tips.
And We’ve Been Published
Highly-esteemed authors have asked us to help lend a hand in providing insights for their popular industry books.
We have provided our trusted expertise in the following publications and case studies:
- AdWords for Dummies by Howie Jacobson, PhD
ROI Revolution contributed the entire chapter in this book (in both 2007 and 2009 editions) on Google Analytics. - Landing Page Optimization by Tim Ash
We contributed techniques for tying together Google Website Optimizer and Google Analytics, enabling website owners to conduct sophisticated analyses on their data and segment their traffic and results in a much more detailed way that you can do with Website Optimizer alone. - Advanced Web Metrics with Google Analytics by Brian Clifton, PhD
We contributed a technique which enables matching specific transactions to specific keywords. - Zero to One Million by Ryan P. Allis, CEO of iContact
We're recognized as their outsourced firm for scaling their CPC spend profitably. In his book he writes "we have outsourced our CPC management to a nationally known and very high-quality firm called ROI Revolution, in Raleigh, North Carolina." - Magnetic Marketing for the Emerging Economy by Dan Kennedy & Bill Glazer
We contributed the entire Google Analytics section to the audio course and transcript, and we provided worksheets for the tool kit. - Gravitational Marketing by Travis Miller & Jimmy Vee
We're listed as an expert resource for Google AdWords and Google Analytics. In their book they write "ROI Revolution manages our Google AdWords accounts and our web analytics. Since they took it over, they have produced results that have frankly been amazing." - Google Case Study: “ROI Revolution uses the new AdWords Interface to do more for their clients”
- Google Case Study: “Building success with display ads”
http://adwordsagency.blogspot.com/2009/06/case-study-building-success-with.html
We’re All Over The Place - Come Pay Us A Visit
We're always at the Google Analytics Authorized Consultant Summit every year at Google Headquarters in Mountain View, CA. It's a full week dedicated to learning about upcoming improvements to Website Optimizer, Google Analytics, and Urchin analytics software before they become public. See the summary of our 2009 trip to Google here.
In addition, we regularly connect with our clients and fans at summits and conferences throughout the USA. Our CEO, Timothy Seward, is a regular speaker at many of these events.
Morgan Wooten and Lindsay Connell pictured above at eTail in Baltimore, MD in August, 2009
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2009 Conferences
2010 Conferences
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2010 Conferences (continued)
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Our Clients Absolutely Love Us!
Among other things, our 84 clients in six countries are fanatical about our company because we deliver results. Sure our blog posts, book contributions, seminars, webinars, speeches and training courses are great, but when we put that knowledge into action for our clients, we create some pretty incredible results.
Here’s what some of our clients have had to say about us:
“In January ROI Revolution installed Google Analytics and took over our CPC management. By March the sales had increased by 246% for the same ad spend!
Meanwhile, the cost per acquisition dropped by 67.96%.
We are very impressed with the service we have received and quality of work performed by the ROI team.”
- Mike Osborn, Awareness Tech
“It's amazing you have such pull with Google. Good work. Anyone who ever tries to contact Google knows you rarely hear anything back, or just a canned message that may or may not address your problem.
Using you guys for pay-per-click management pays for itself just on this point alone. Thanks again.”
- Rob Bishop, Binkley Toys Inc.
http://www.customplushtoys.com
“[ROI Revolution is] one of the only firms nationwide to have the level of expertise in Google’s suite and are at the cutting edge of search marketing. I have seen first-hand how they have implemented uber-advanced techniques to drive high volume of conversions at a pre-established allowable CPA for their clients.”
- Brooks Bell, Brooks Bell Interactive
"My ROI Revolution PPC Team is absolutely incredible. They have gotten our account into fighting shape and every day they are looking for ways to improve things even farther. I couldn’t be happier. And, on top of all of that, they are an absolute pleasure to deal with. You have built an amazing company full of amazing people. Please send people my way for a reference if it would ever help you. I would be a GLOWING reviewer even on my worst day. Thanks for everything."
- Ron Penna, AwarenessTechnologies.com
"My brother and I run an investment real estate brokerage in Canada. We built the business on direct response marketing, but knew we had to advertise online.
We were pushed over the edge at last year’s InfoSummit by a testimonial from Captain Chris Pizzo who said he didn’t believe in testimonials (a true skeptic) but had signed on with ROI Revolution and experienced success. We started with ROI Revolution January 1st.
We monitored our leads closely looking for another source of lead generation in addition to newspaper ads. Since January our leads have increased 4 times using ROI Revolution. Our lead costs have come down from $62.63 to $16.92 [from January to October], so we’re huge fans and can’t speak highly enough of your team!"
- Tom Karadza, Rock Star Real Estate
“We’ve worked with many outside marketing teams before but ROI revolution is the cream of the crop! When we first launched our ecommerce software BigCommerce we managed our own search engine marketing campaigns. The campaigns performed poorly and we were unsure how we would scale, as we constantly over spent our budget unprofitably.
ROI Revolution has turned that around, made us very profitable and reduced our spend dramatically. Our company by nature is very technical and has a thorough understanding of online marketing as well as search engine marketing. We thought we knew it all. We were wrong. ROI revolution is amazing at what they do. From optimizing websites and landing pages, to improving our conversion rates, ROI revolution goes above and beyond just PPC management.”
- Eddie Machaalani, BigCommerce
OK I Get It, You Guys Are Awesome! So What Can You Do For Me?
ROI Revolution is 100% focused on paid search marketing.
We don’t do SEO, email marketing, content management, or anything else that would distract us from focusing on what we do best: analytics powered paid search marketing and landing page optimization.
Here’s everything that’s included in our paid search management service:
- All national clients enjoy a dedicated team of three with a PPC Account Manager, an Analytics & Optimization Specialist, and a Relationship & Strategy Manager who work together to facilitate long–term marketing growth.
- We run your paid search campaigns from start to finish. This includes keyword research, competitive research, building out targeted campaigns and ad groups, split testing compelling ad text, setting and adjusting bids to ensure profitability, cutting wasteful spend, providing ongoing reporting, capitalizing on areas of growth and opportunity, and much more!
- We will continue to add additional online traffic sources (including Facebook, Yahoo! and Bing/MSN) which convert profitably for you as long as it's within your budget.
- One of our Google Analytics Specialist will set up Google Analytics on your website perfectly to allow for total account transparency. This allows for you to track the results of tests and optimizations as they occur.
- Regular communication summarizing account performance and reconciling strategy with your goals to keep your advertising strategy going in the right direction.
- Detailed month-end summary report including what we’ve done, how much we’ve spent, how many new customers were brought in, how much revenue was generated, and what our plan for the next month is.
- We make daily use of a multitude of proprietary tools, developed in–house, to increase our management efficiency and provide greater ROI to you.
- We “get” your business. We immerse ourselves in your niche and put ourselves in the shoes of your customers as we manage your account on an ongoing basis.
- We provide business development advice to help you achieve higher conversion rates, get the highest lifetime value out of your customers, and keep you light years ahead of your competitors.
This Is Going To Cost Me A Fortune, Right?
Absolutely not.
The pricing structure for our PPC Campaign Management Service is based on a percentage of ad spend with a $1,975/month management fee minimum. These fees do not include any payments made to search engines.
We don't have a contract and we do not charge a set up fee, but we do collect a refundable deposit on the date you approve, prior to getting started with your jump-start call. The one-time refundable deposit is $3,950 and this deposit is credited back to your account in equal parts ($1,975) during months six and twelve of your service. Our clients are typically so impressed with their results that they stick around for more than 12 months. In fact, several of our clients have been with us for years, and we know their decision to stay is because we continue to deliver on our promises.
This Sounds Perfect! So How Do I Get Started?
Our services are highly sought after, so we can’t just take on everybody.
We want to make sure that a firm that becomes a client is a great fit for us, and vice versa. That’s why we’re offering a free no-hassle fifteen minute phone consult with an AdWords expert here at ROI Revolution to determine if your business, product/service offerings and website would be a good fit for both parties.
Even if you don’t want to jump in head-first with our PPC Management services, we also offer extremely detailed AdWords account audits and strategy sessions as low-risk ways of engaging with us. We’re crazy to even do them, as they quickly pay for themselves many times over.
Fill out the brief questionnaire below to tell us a little bit about you and your site, and we’ll work with you to schedule your no-risk free 15-minute consultation with one of our AdWords experts.
If you'd rather call to discuss your questions and situation first, call us at (919) 954-5955 and press 1 to speak with Lindsay.
Questions? Call us at 919-954-5955, please press 1 to speak with Lindsay.
Please note: We do not offer PPC audits, strategy sessions or consultations for SEM firms, online businesses associated with adult content or products, gambling sites, or any other markets that we're personally uncomfortable with.
